Vampire Tour Group Branding

Goal

To design a new visual system for super nature vampire tour. The brief calls for the design to be fascinating, mysterious and to show how the tour is a strong interactive experience.

Strategy

I started by doing background research about super natural style tours. I found out that all the competition is based on the tour guide, and there is great potential to design a more interactive experience between the visitor and the subject. I combined various different images to create illustrations that have a modern, yet super natural feeling. I used these illustrations and various visual effects to develop the final design solution.